Our Story

About Pixel & Signal

Melbourne's independent phone retailer. We started because we believed buying a phone shouldn't require a PhD in carrier plans or a salesperson's commission structure.

50,000+

Phones Sold

4.9★

Customer Rating

2018

Founded

3

Melbourne Stores

Pixel & Signal was founded in 2018 by a group of tech enthusiasts who were tired of the big-box retail experience. You know the one: walk in knowing exactly what you want, get steered toward whatever phone pays the highest commission that month.

We opened our first store on Bourke Street with a simple promise: honest advice, competitive prices, and after-sale support that doesn't disappear the moment you swipe your card.

Three stores and 50,000 phones later, that promise hasn't changed. We're still independently owned, still Melbourne-based, and still staffed by people who genuinely love the tech they sell.

Our trade-in programme has kept over 15,000 phones out of landfill since 2020. If we can't refurbish it, we recycle it responsibly through certified e-waste partners.

What We Stand For

01

Honest Pricing

We don't play the RRP game. Our prices are competitive from day one, with a price match guarantee to prove it.

02

Expert Advice

Our staff are genuine tech enthusiasts, not commission salespeople. We help you find the right phone, not the most expensive one.

03

Sustainability

Our trade-in program keeps phones out of landfill. We refurbish what we can and responsibly recycle the rest.

04

After-Sale Support

Questions after purchase? We're here. Walk into any store or reach us online for setup help, troubleshooting, or advice.

Come Say G'day

Three stores across Melbourne. Walk-ins always welcome.

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